Research and provide pricing examples that compare and contrast various factors that influence promotional strategies BBA 3201 Principles of Marketing Instructions In Unit V, you selected your favorite brand and described the reasons why this brand is so appealing to you. For this assignment, you will use your favorite brand to create an analysis that identifies the strategic direction of price and promotion. In this assignment, you will research and provide pricing examples that compare and contrast various factors that influence promotional strategies for each of the five pricing strategies: premium pricing, penetration pricing, economy pricing, psychological pricing, and promotional pricing. Next, you will determine which pricing strategy is represented by your brand’s price and discuss why (or why not) the pricing strategy is effective. Finally, you will discuss if the pricing strategy is aligned with the messaging strategy in the promotions. For example, if the pricing strategy is premium pricing, do the promotions communicate the high value of the brand? You must reference at least two articles from business-related or news websites. All paraphrased and quoted material must be cited and referenced. You will create a four-page Word document, not counting the title and reference pages. Resources The following resource(s) may help you with this assignment. Citation Guide Submit Writing Center Request Answer preview to research and provide pricing examples that compare and contrast various factors that influence promotional strategies APA 1312 words Get instant access to the full solution from yourhomeworksolutions by clicking the purchase button below Related Questions: You have been sitting in the waiting room of your mechanic’s shop for more than an hour. With the knowledge Employing The Marketing Mix The U.S. population continues to diversify, increase in average age (primarily due to baby boomers) Segmenting Consumer and Business Markets A recent trend in the consumer marketplace is the ability for a consumer to share their personal belongings The Four P’s of Marketing